
MISSION ZERO: Low-caRbon Commute Initiative
CURRENTLY UNDERWAY
As Engagement Partner for this Nelson City Council-funded project, GOLD/LASH is working alongside Mission Zero to enable organisations in the Nelson Tasman region to drive behaviour change related to employee commuting. The project runs from July 2024 - June 2025.
Aim: To reduce carbon emissions generated by Nelson Tasman based commuters.
Approach: To engage 10 businesses across the region to conduct an employee commute survey, analyse results, build action plans and drive internal behaviour-change campaigns.
Target: To reach 1000 employees
Participants: Port Nelson, Sealord, Health New Zealand Nelson Marlborough (incl. Nelson Hospital), Cawthron Institute, Nelmac Kūmānu, Nelson Airport, Bowater Motors Group, Tonkin + Taylor, Pic’s Peanut Butter and a local school.
Results: Vastly exceeding targets, the project is reaching 3500 employees, with initial surveys seeing a 20 per cent return rate (almost 700 employees).